This Is The Best Book I’ve Ever Read On Writing Sales Copy
And the top five ideas you'll discover
There are a lot of books about copywriting.
And I've read a ton of them.
But the best book on writing sales copy I've found is The Brain Audit by Sean D'Souza.
You learn how to:
Find the need your product or service fulfills
Show how your solution fulfills the need
Elegantly dissolve objections
Prove your solution really works
Show the one element that distinguishes you from the competition.
If you are at all interested in copywriting, I can't recommend this book enough.
(And if you've read it, do you agree? What other book would you recommend for beginners?)